喧嘩咖啡焙製所|插畫與咖啡豆包裝系列
The Noise Coffee Roaster — Illustration & Coffee Packaging Series
The Noise Coffee Roaster — Illustration & Coffee Packaging Series
Brand Identity
Visual System
Packaging Design
Menu Design
Print Production
Visual System
Packaging Design
Menu Design
Print Production
喧嘩咖啡焙製所|插畫與咖啡豆包裝系列
喧嘩咖啡焙製所的品牌識別由 Redeworks 設計。本次專案獨立聚焦於咖啡豆包裝,延續原有品牌語言,並為不同風味與配方重新繪製角色、場景與故事,讓包材不只是識別系統的延伸,也成為一個可以獨立閱讀的山林世界。
從清晨到夜晚,角色小桃在山中與動物朋友相遇,交換來自花香、果香、酒香與配方豆的味道。每款包裝以不同風味作為敘事線索,透過角色插畫、場景與色彩建立各自的個性。為完整呈現插畫細節與包裝的沉浸感,印刷特別採用滿版印刷,讓咖啡豆從風味、故事到視覺,形成一致而完整的體驗。
The Noise Coffee Roaster — Illustration & Coffee Packaging Series
The Noise Coffee Roaster’s brand identity was designed by Redeworks. This project focuses specifically on the coffee bean packaging, extending the existing brand language through a new series of characters, scenes and stories created for different flavour profiles and blends. The packaging becomes more than an extension of the identity — it forms a mountain world that can be experienced on its own.
From morning to night, Peachy encounters animal friends in the mountains, exchanging the aromas of flowers, fruits, wine and carefully crafted blends. Each package uses its flavour profile as a narrative cue, expressed through character illustration, scenery and colour. To fully present the details of the illustrations, the packaging was produced with full-bleed printing, bringing flavour, story and visual identity together as one complete experience.